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Le Lapin revival through new HEMA commercial.

Design that makes people happy!

Almost every Dutch person knows that the original Le Lapin whistling kettle won the HEMA design competition more than 30 years ago. But how nice is it to see that HEMA still cherishes the design and even uses it for its latest commercial. The commercial will be shown on television this year and distributed via various Dutch (online) media. In this way, Hema not only underlines its own legacy, but also emphasizes its ongoing commitment to making high-quality design accessible to a wide audience. You can watch the full HEMA commercial below:

Unfortunately, the original whistling kettle is no longer for sale, but the redesigned electric kettle is now available instead. The iconic Le Lapin design remains relevant and current more than 30 years later.

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